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Pioneer in e-commerce operations and provide e-marketing services

Lance offers holistic service to build your brand in China

Offer professional services to brand for e-commerce marketing

Our company is established in 2016 by former Alibaba members, with cross-cultural team of over 100 employees. We are experts in content operation and marketing, leveraging content and data to drive building lasting brand equity. Lance currently has a large number of KOC resources, including more than 3,000 contracted KOCs and 500 contracted models to continuously output high-quality content marketing and investment for brand.

Our advantages, enable you to choose with confidence

Familiar with the domestic and foreign e-commerce environment, have a deep understanding of the development trend and technological innovation of the e-commerce industry, and apply them to the e-commerce channel management

Omni-channel service integration

Our operation services cover the whole channel. and providing comprehensive services on various e-commerce platforms including Tmall, JD.com, Amazon, Dangdang, Yixun and other third party platforms

International vision, global strategy

We are committed to become the interpreter and practitioner of digital strategies for international and domestic brands, and to promote market-leading solutions around the world. Lance has established a completed local team and best practices in mainland China and Hong Kong and is working hard to expand into other markets.

long-term sustainable development

Based on strategic thinking, we take a long-term perspective on the risks and opportunities faced by our partners, and put ourselves in the shoes of a joint response.

Refinement Operation Precision Marketing

Whether it is store operation or content marketing, Lansi always provides customized solutions based on customer needs and its own rich experience to meet complex and ever-changing markets.

Ziping Zhang
CEO & Founder

oined Alibaba in 2012 as founding member of international business development team at Tmall.com, commanding inside experience and working...
Jake Astor
Strategic Partnership Advisor

Based in China and Hong Kong for the last 10 years, Jake is a successful entrepreneur and experienced private equity professional specializing in the consumer sector

E-commerce operation

01/ Store operations

02/ marketing

03/ Visual design

04/ Customer service

05/ Warehousing logistics

06/ Data analysis and reporting

Our Service

Multi-channel marketing pilot / High-quality and refined operation / New method data circulation / Full-link quality service

E-commerce Operation
Maintain the daily operation and content operation of the entire store, ensure an excellent customer experience, and provide continuous and stable growth of online business. Provide comprehensive store setup services on different e-commerce platforms including the integration of official online stores, Tmall, JD.com, Amazon, Dangdang, Yixun and other third-party e-commerce platforms.
Store Livestream Service
Maintain long-term cooperation with 10+ brands, the categories include not limited to skin care, beauty, 3C, home appliances, luggage categories, most of which are internationally renowned brands 60+ self-signed anchors, high-value anchor team customized activities / non-event period scripts, Live room exclusive home, rights patch and other brand exclusive custom live room decoration.
Visual and Creative Design

More than 5 years of experience in e-commerce short video production, covering food, luggage, clothing accessories, electronic digital, beauty and other categories. Created a shooting line with different needs such as display, oral broadcasting, grass planting, street shooting, etc. The excellent workflow design and clear division of labor can make the whole line operate quickly and ensure the needs of the brand during activities on various platforms.
Customer Service

Lance is equipped with an exclusive customer service team for the brand, and takes the professional call center KPI management as the model for the fine management of more than 40 indicators, and adopts different KPI assessments for different service channels, service-oriented and sales-oriented multi-dimensional assessment methods.
Warehouse and Logistics
Lance's self-built logistics warehouse serves many well-known brands and has many years of mature management experience. Compared with most warehouses in the market, it has a price advantage. We also provide refined and personalized warehousing solutions for brand needs, strictly control the quality of goods entering and leaving the warehouse, and the defects and authenticity of returned goods to ensure delivery timeliness and accuracy.
User Operation
Lance uses the independently developed DOD data analysis system and third-party data analysis software to collect and analyze data, and the marketing team provides customers with complete marketing services.
Out-station Content Seeding
The product selling point and brand tonality are carefully crafted to achieve the ultimate goal of draining traffic from outside the station to the inside of the station. The internal and external linkage and cooperation models are flexible and diverse, and quickly cooperate with the brand's launch direction and strategy to create a win-win growth of the Internet's original ecology and brand. Do not aim for a single investment profit, but provide long-term value services.
In-station Content Marketing Promotion
Guided by results, small-scale and high-frequency delivery, promotion risks and costs are controllable, 100+ fixed cooperation talents, customized recommendation and output according to the characteristics of talents, and build a bridge of communication for the cooperation between brands and talents. Established strategic cooperation with many well-known brands.